IGAIR Marketing Focus Group, feedback needed!

[DrakeSteele]

Hey folks, quick focus group time to bounce some company/dicision/advertisement mottos/taglines off ya'll. The most important one right now is the IGAIR Corporate Motto, so pick your favorite there and feel free to give any feedback about any of the others. "Networking the Galaxy" was the previous company motto that has been nixed, do you also wish it nixed in favor of something else?

In case you're not familiar: https://robertsspaceindustries.com/orgs/IGAIR

IGAIR Corporate Motto Viable:
•    Traverse The Verse
•    Relax, Let Us Fly
•    Fastest/Safest Fare, Fly IGAIR!
•    Get ahead, Fly Red.

Passenger Transit Department advertisements:
•    Light is faster, IGAIR is safer

Luxury Touring Department advertisements:
•    Elegance Among the Stars / On Wings of Elegance
•    Experience the Diversity of the Verse
•    Dreams Do Come True

Constellation Phoenix Charter Advertisements:
•    Universal Reach, Universal Appeal
•    No Destination beyond Our Reach
•    Relax, Let Us Fly

Logistics Division Advertisement
•    The Universe, delivered.

Local Passenger Shuttling Department advertisement
•    The Wings of Terra

Drake Herald data delivery service advertisement
•    Networking Your Galaxy

Rhymes:
•    Traverse The Verse
•    When IG's in the air, you'll get there
•    Intergalactic Air/IGAIR Gets You There

 

Edited October 16, 2015 by DrakeSteele

[Chimaera]

Hey DrakeSteele,

Are you looking for input on specific mottos?

[DrakeSteele]

Yeppers! The original message had it's 'instructions' lopped off during the copying/pasting, tis fixed now.

[FoxChard]

I'll just say that of the prebuilt options that you have, I really liked "Traverse the Verse."  

However there are other options, depending on your routes and timetables you could do something like,

"IGAIR, Best Air." (lol)

or more seriously, "Take on the Verse"

[DrakeSteele]

'Take on the Verse' has combative tones, and is counter-intuitive to our prime directive of safety first.

Thank you for your feedback!

[Core]

    IGAIR Corporate Motto Viable:

•    Traverse The Verse
•    Relax, Let Us Fly
•    Fastest/Safest Fare, Fly IGAIR!(For a fast and safe fare, fly IGAIR or switch it to: Fly IGAIR for a fast and safe fare.)
•    Get ahead, Fly Red.

Passenger Transit Department advertisements:
•    Light is faster, IGAIR is safer

Luxury Touring Department advertisements:
•    Elegance Among the Stars / On Wings of Elegance
•    Experience the Diversity of the Verse
•    Dreams Do Come True

Constellation Phoenix Charter Advertisements:
•    Universal Reach, Universal Appeal
•    No Destination beyond Our Reach(The universe at your fingertips. The universe within reach. Just keep rolling till you find it. Use synonyms to find the best combination for you)
•    Relax, Let Us Fly

Logistics Division Advertisement
•    The Universe, delivered.(At your doorstep instead of delivered. Or Bringing the universe to you.)

Local Passenger Shuttling Department advertisement
•    The Wings of Terra

Drake Herald data delivery service advertisement
•    Networking Your Galaxy(Your has personal implications like YOUR taxes, opt for something more casual like THE)

Rhymes:
•    Traverse The Verse
•    When IG's in the air, you'll get there
•    Intergalactic Air/IGAIR Gets You There

 

ESTS are bad. Avoid ESTS.

Just an opinion, I "struck through" all those which I would dismiss off hand.

Edited October 15, 2015 by Core

[Wyvyrias]

"Trade The Space"

[DrakeSteele]

Bump for more feedback!

[DrakeSteele]

Bump!

[Wyvyrias]

Bump!

Keep calm. Bumping it every few hours won't make the people more creative.

[DrakeSteele]

It is literally another day and time of day attention span does matter.

[DrakeSteele]

Bump and such, poll extended

[Mako64]

Relax, let us fly, sounds the best. Relax, let us fly sounds calming and in control. I don't think puns are professional and Traverse the Verse sounds kinda generic . IMO the problem with Go head, fly red is I don't know your brand like I do JetBlue or DHL. Fly red makes me think of redlining the engines, which doesn't make me feel safe. 

[DrakeSteele]

Thanks for the feedback!

[Rhehaud180]

To quote the Rescuers Down Under:  IGAIR:  a fair fare from here to there.

[DrakeSteele]

Noyce!